American Yo-Yo Association + National Yo-Yo League
The American Yo-Yo Association and the National Yo-Yo League are responsible for promoting and regulating local, state and regional yo-yo contests throughout the United States. In order to celebrate the merger, a new logo was designed that incorporates both parties in a shield format common to both parties.
![shield logo](/images/projects/2012/ayya-nyyl/1200w/1200-ayya-nyyl-logo.jpg)
Contest Pack
To aid in supplying contests, the new brand uses common forms, stickers, business cards, and mailing materials to give an official flair to local contests. The AYYA-NYYL will send a contest pack with all the needed materials at the request of the contest organizer.
![envelope](/images/projects/2012/ayya-nyyl/1200w/1200-ayya-nyyl-envelope.jpg)
![business card](/images/projects/2012/ayya-nyyl/1200w/1200-ayya-nyyl-card02.jpg)
![business card](/images/projects/2012/ayya-nyyl/1200w/1200-ayya-nyyl-card03.jpg)
![business card](/images/projects/2012/ayya-nyyl/1200w/1200-ayya-nyyl-card01.jpg)
![letterhead](/images/projects/2012/ayya-nyyl/1200w/1200-ayya-nyyl-letter.jpg)
![event form](/images/projects/2012/ayya-nyyl/1200w/1200-ayya-nyyl-form-f.jpg)
![event form back](/images/projects/2012/ayya-nyyl/1200w/1200-ayya-nyyl-form-b.jpg)
Flat-Pack Trophy
The trophy is laser cut from a single piece of acrylic and functions as a stand for the yo-yo given to the first place winner. The trophy can be shipped flat and assembled at the contest without any glue or fasteners required.
![contest trophy](/images/projects/2012/ayya-nyyl/1200w/1200-ayya-nyyl-trophy.jpg)